Following Your “Intuition”: Diversity and Inclusion at Leading Software Company Intuit

Intuit LogoWith tax season upon us and the inevitable stress that arises with it, we turn the lens to TurboTax makers Intuit, Inc. based in Silicon Valley. Ranked third in computer software amongst Fortune Magazine’s World’s Most Admired Companies this year, Intuit remains an industry standard-bearer. A premier innovative growth company, Intuit aims to profoundly improve the financial lives of consumers, small businesses, and the accountants, financial institutions, and third-party contributors that serve them.

We spoke to Director of Product Development (and head of the UC Berkeley campus recruiting team) Dan Hing about Intuit’s internship programs and diversity initiatives—it comes to light that Intuit is not only making concerted efforts to scour the United States for fresh talent, but also to form diverse teams that thrive on creativity and collaboration.

“Campus teams do the basic things like attending career fairs, but they also go deeper in connecting with MBA, diversity, and engineering clubs to familiarize students with our product and culture,” explains Dan. “We host ‘idea jams’ that place strong emphasis on how to be innovative, and push students to use all kinds of techniques to think outside the box. Hack-a-thons let ideas be developed, coached, mentored, and then put to paper—or execution.”

With a company as established as Intuit, HR is positioned to create an ideal balance between seasoned workers who have held the fort for 20 years and new graduates who approach projects with fresh eyes. Intuit challenges students to tasks like creating a mobile app that helps their financial lives, sponsors semester-long projects at school, and actively embeds itself in the student organization scene.

“We try to infuse that next generation of talent,” says Dan. “Over the last two summers, we’ve hired roughly 200 interns across the United States with the ultimate goal of finding people who are ready to start their careers with Intuit. Part of what makes Intuit’s internship program so successful is its commitment to creating a fun and nurturing community: “There’s mentorship—Intuit employees may task interns with mobile-oriented projects that push the envelope. And there’s also socializing, like going to Giants games in San Francisco. All the interns stay the same apartment complex, so there’s the social aspect that makes the program memorable.”

Intuit’s commitment has always been to a welcoming work environment, work-life balance, and inclusion. “From a culture perspective, one of the things we hold dearly is people,” affirms Dan. “The way we treat and manage people is high on the priority list for every manager—if that’s not part of your natural DNA, then that leadership role isn’t going to work out for you.”

The corporate commitment to people also manifests itself in club sponsorships that allow diversity organizations to put on events, provide food, and celebrate their mission on campuses across the nation. Says Dan, “The ongoing support of a diverse workforce is what we adopt and encourage. There aren’t any lines here at Intuit—it’s so open to all walks of life.”

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Nathan Parcells

Nathan Parcells is VP of Marketing and co-founder of Looksharp. He has spent the past decade helping students launch their career, researching best practices for hiring millennials (including running Looksharp's annual "State of College Hiring") and sharing these insights with employers. Nathan's work has been featured in Forbes, TechCrunch, Business Insider and more. Outside of work, Nathan is an avid rock climber, back packer and Bob Dylan fan.